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Workshop

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WECHAT MARKETING (Beginner)

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Enroll in this workshop to learn about WeChat marketing, establish a presence on WeChat, and assess the different types of accounts to determine which will be most efficient to advance your business.

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If you are not using WeChat and all the ways it can improve your business in China, you are missing out! WeChat is the most popular and commonly used social media application in China today. Developed by Tencent in 2011, it is one of the largest standalone messaging apps with more than 800 million active users who are using it for instant messaging, commerce, and payment services. It is a “must use” application in China if you want to enhance your existing marketing plan, reach a larger audience, and build your brand.

As many entrepreneurs know, the competition for consumers is fierce in China’s social media space. The main purpose of the WeChat Marketing in China workshop is to introduce beginners to all the marketing opportunities of WeChat, teach them how establish a presence on the app, and share tips and tricks for successfully managing their accounts. Through this workshop, we will discuss the three types of official accounts (service accounts, subscription accounts, and enterprise accounts), conveying the pros and cons of each. It will also show how WeChat users with an official account can push feeds to their subscribers, interact with their subscribers, and provide them with their services.

It is most important that content can be authentic, targeted, and user-oriented. Once entrepreneurs, either as individuals or organizations, set up a WeChat account, they can have access to the millions of internet users in China while building their brand and establishing their reputation. They just need the right know-how, guidance, and techniques, and this workshop provides that.

Sign up now for WeChat Marketing in China!

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WHO SHOULD ATTEND

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If your target audience are Chinese consumers, WeChat Marketing workshop is for you.

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WHY JOIN

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This workshop is designed to introduce beginners to all the marketing opportunities of WeChat, teach them how establish a presence on the app, and share tips and tricks for successfully managing their accounts.

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